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    Greece Greek News

    		  

    » British weather boosts bookings to Greece

    Published 2007-07-19
    The British weather has helped boost an otherwise weak year for Greece, with a last minute rush to book hotels and packages for tourists to lap up the sun and sea in the southern Mediterranean.

    London Greek News conducted a phone survey of all the capital's leading tour operators asking them if they had seen a rise in bookings in the last 21 days. Mario Demetriou MD at Euromed travel said "I have seen a positive move up in bookings; people wanting to book anywhere hot especially Greece".

    The tourist industry in Greece has been particularly weak with rivals Turkey and Egypt taking traditional holiday makers with cheaper deals and competitive packages.

    Greece has attempted to tap into the high end of the tourist market with boutique style hotels and golf courses being some of the major selling points of the advertising campaign.


    London Greek News

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    » Greek News Archive


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